Tracked campaign: searchjacked

Our analysis confirmed the behaviour described in the threat library entry. Read the analysis and indicators →

Also reported by socket.dev

Security analysis in progress Results will appear as they become available
Chrome Web Store Verified

Prime Cinema

by [email protected] · 10.0K users · 4.6 rating
3f23b03c-65c1-5166-bc24-df51164c54f1 | v1.1.0

Publisher Evidence

Limited evidence

[email protected]

Publisher identity, store signals, distribution reach, and warning signals used for context. Treat this as supporting evidence, not a clean bill of health.

Chrome does not expose the same publisher verification data as IDE stores, so this score is deliberately conservative.

58
Noisy-finding weight
x1.00
Publisher domain
fire-arc.com
Observed
Store verification signal
Limited signal
Limited
Extension portfolio
23
Portfolio

13 evidence rows available.

Analyzing extension security...

AI Security Report

AI Security Review

Evidence context: threat category browser hijack; evidence quality moderate.

Security Analysis: Prime Cinema Extension

This extension exhibits browser hijacking behavior through a custom search engine implementation. The critical finding is the URL template https://searching.primecinemaapp.com/query/to?query=$ detected in the XIOC-DOMAIN finding, which intercepts user search queries and routes them through a third-party domain rather than a legitimate search provider. This pattern is characteristic of browser hijackers that monetize search traffic.

The extension's developer attribution raises concerns: [email protected] is a generic email address with no identifiable company or brand association. The extension name "Prime Cinema" with description "Search By Prime Cinema" suggests potential brand confusion with Amazon Prime Video, though no direct typosquatting evidence was found. The domain www.primecinemaapp.com appears in multiple IoC findings including XIOC-URL-https://primecinemaapp.com/privacy/, confirming this is the extension's service domain.

Most of the 39 IoC findings are benign infrastructure noise. The findings XIOC-DOMAIN-www.w3.org, XIOC-DOMAIN-fonts.gstatic.com, and XIOC-URL-https://search.yahoo.com/search?p=$ reference legitimate services (web standards, Google Fonts CDN, and Yahoo Search respectively). The finding XIOC-IP-:: is an IPv6 fragment false positive, documented as noise in the XIOC extractor. The IMDb autocomplete URL https://sg.media-imdb.com/suggests/' is a legitimate media service integration.

The 12 code-smell findings are classified as low-severity noise per the analysis guidelines and do not indicate malicious behavior. Zero malware signatures were detected, and zero obfuscation findings were found, which is positive from a traditional malware perspective.

The unknown domain pair.name (XIOC-DOMAIN-pair.name) warrants attention as it does not correspond to known infrastructure providers, though its specific purpose in the extension cannot be determined from the available evidence.

Counterargument Consideration: A skeptic might argue that with 20,000 users and no malware signatures, this extension is benign. However, user count does not validate security posture—browser hijackers commonly accumulate users through aggressive distribution. The absence of malware signatures is expected for PUPs (potentially unwanted programs) that operate through legitimate browser APIs rather than malicious payloads. The custom search URL template is intentional behavior designed to redirect search traffic, not an artifact of bundled code or false positive detection. This is the defining characteristic of browser hijacking, regardless of whether traditional malware signatures are present.

Conclusion: The extension's custom search engine implementation through searching.primecinemaapp.com constitutes browser hijacking behavior. While not malware in the traditional sense, this pattern redirects user search queries through a monetized third-party domain, which is the primary risk indicator requiring the confirmed_risk verdict.

Key Reasons

  • Custom search URL template (searching.primecinemaapp.com/query/to?query=$) indicates browser hijacking
  • Generic developer email ([email protected]) with no identifiable brand
  • Extension name suggests potential brand confusion with Amazon Prime Video
  • Unknown domain pair.name in IoCs with unclear purpose

False Positive Considerations

  • IPv6 fragment (::) - documented XIOC false positive
  • Code-smell findings (12) - known low-severity noise
  • Legitimate infrastructure domains (w3.org, gstatic.com, yahoo.com, imdb.com)

Reviewed 2026-05-23; recommended action: monitor; model confidence 85%.

About This Extension

Prime Cinema is a Chrome extension that helps you quickly find TV shows and movies online by focusing your search specifically on streaming content, making it easier to locate films, series, and entertainment sources without unnecessary distractions. Simply use ‘r’ + Space or ‘r’ + Tab in your Chrome address bar to start your search for movie and TV content instantly. By clicking the “Add to Chrome” button, you accept and agree to install the ‘Prime Cinema’ Chrome extension and set Chrome™’s default search to that provided by Yahoo!®. You also agree to the Terms of Use and Privacy Policy. Please note that the search provided by Yahoo!® is active only when the user types ‘R’ + Space or ‘R’ + Tab in the address bar. Privacy: https://primecinemaapp.com/privacy/ TOS: https://primecinemaapp.com/tos/

Frequently Asked Questions